International Helmet Awareness Day
Charles Owen is pleased to partner with Riders4Helmets for International Helmet Awareness Day.
The aim of the International Helmet Awareness Day is to educate as many equestrians as possible about helmet and safety awareness through a global equestrian retailer network. It is a fantastic opportunity to discuss correct helmet fit, when to replace a helmet, concussions and traumatic brain injuries, and how exactly a helmet protects your head in the event of an accident.
In addition to safety education, International Helmet Awareness Day allows retailers to offer attractive pricing to encourage riders to purchase their first helmet, replace an old one that has been in an accident or doesn’t fit properly, or simply update their look.
Riders4Helmets is a non-profit helmet awareness group based in the U.S. It was founded as a result of grand prix dressage rider Courtney King-Dye’s traumatic brain injury incurred while she was riding without a helmet. The group’s mission is to educate equestrians on about the benefits of wearing a helmet and to promote the helmet-wearing campaign on an international level by involving leading equestrians in various disciplines to encourage increased use of helmets. Riders4Helmets is dedicated to providing resources that enable riders to become further educated on the importance of wearing a helmet. More information can be found on their website at www.riders4helmets.com.
Charles Owen is proud to continue our partnership and looks forward to another successful International Helmet Awareness day in 2018.
Every Ride, Every Time!